“No rain, no rainbow. The rainbow always gives off different spectrums and colors, which are similar like the life and business in different stage.” It is the motto of Ms. Jin Ping, the founder and chairman of Ningbo Shunxin Creative Group. The apperception is deeply rooted in the arduous carve out history and the hammer-hardening process of remolding herself thoroughly. The past few years might be just make a sigh of “time files” for many people. However, for Ms. Jin Ping, who was born with diligence ,tenacity and ambition, it was a super classic period of time to grow up from the ordinary to excellence.
In 2004, Ms. Jin Ping was greatly inspired when she was in contact with some Luxurious private clubs in Shanghai and Beijing , opened only for the elite and wealthy classes. She knew that Ningbo was an economically developed city, but many local entrepreneurs still went to Shanghai frequently to seek for leisure places for business negotiation and social communication. She firmly believed that if she established a similar private club in Ningbo , it would gradually win the respect of entrepreneurs and become the habitat of their spirit and the pyramid in their heart.
Seizing this business opportunity, Ms. Jin Ping resigned stoutly from the position of General Manager in a hotel. She invested more than RMB 5 million and established Diamond Life Club, the first private club in Ningbo , taking her first step to success.
If Diamond Life Club is just a window and beautiful scenery of Shunxin Creative Group, Shunxin Creative Import & Export Co., Ltd. is the “hematopoietic cell” and the “active and unobstructed vasculature” for the group. When “Diamond Life” suffered from the initial difficulties, which was under expected, Ms. Jin Ping replied to it calmly. As a top luxurious club, it needs an accumulation process of continuous improvement and investment. It was a critical moment and she had to hold on. When everyone was worrying about her, Mrs. Jin Ping was thinking about a totally different business.
With a keen sense of business and a professional analysis ability obtained through continuous advanced study of a MBA & a Doctor Degree, she found out that trading business could help her to shake off the dilemma, as well as nurture Diamond Life Club in return. In 2005, with her outstanding personal relationships and extraordinary appeal, she established Ningbo Tongxin Creative Trading Co., Ltd.
Tongxin has been growing up steadily since its establishment. It was ranked No. 1 of coal & coke traders in Ningbo for business size, financial strength and profit. The success in trading has brought her huge returns and more and more great business opportunities. All these show that Ms. Jin Ping has made a wonderful turn about at the critical moment. Then, like a domino effect, Shunxin Creative Imp & Exp. Co., Ltd and Shunxin Creative ( Thailand ) Co., Ltd were established. A flourishing group company, focusing on trading and involve various industries, begun to take shape.
While Diamond Life Club was developing on the right track after the successful activation of fund from the trading business, Ms. Jin Ping put her new focus on the currently fast growing venture capital investment industry and the resources industry. In her eyes, business has no boundary, which is a fun, a challenge and even a mission.
In 2007, Shunxin Creative Group, headquartered on the 29 th floor of Huijin Mansion in CBD of Ningbo, was formally established. Now it comprises Diamond Life Club, Tongxin Creative Trading Co., Ltd., Shunxin Creative Imp. & Exp. Co., Ltd., Shunxin Creative ( Thailand ) Co., Ltd. and Xingshun Investment Co., Ltd. After four years of steady growth, Ms. Jin Ping's industrial kingdom, starting from leisure entertainment industry, has developed into a large overseas-oriented group of companies which integrates manufacturing, supply and sale, and involves casting car wheel hub, coke, iron ore, scrap steel, petroleum, and capital investment, etc.
“I love to tour, and traveling around the world is my biggest dream, not only to expand the vision, to increase the knowledge and to enrich the experiences, but also to encourage my will.” Life is just like an adventurous journey. Only after you have experienced all the difficulties and dangers, you can appreciate the magnificent scenery at the end. Ms. Jin Ping regards her business as a tour, with nobody knowing where her next destination is. But what we know is that her luxurious Shunxin cruise will sail bravely in winds and waves, conquering the beautiful ports one after another.